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We’ve changed our name –
but not our principles

DDB Health UK has been renamed DDB Remedy. The primary reason for the change is global alignment and it is our ultimate aim that all worldwide offices from San Francisco to Sydney will share a common name. However, the change is not only about presenting a consistent brand; it also exemplifies the ...

We’ve changed our name –
but not our principles

DDB Health UK has been renamed DDB Remedy. The primary reason for the change is global alignment and it is our ultimate aim that all worldwide offices from San Francisco to Sydney will share a common name. However, the change is not only about presenting a consistent brand; it also exemplifies the connectivity that exists between DDB agencies that specialise in healthcare communications.

Some things that won’t be changing are the DDB principles that place creativity at the heart of our business. We will continue to seek out innovative ways to make the most of the new opportunities for companies engaged in today’s healthcare market. And we will be using our connection with the worldwide DDB family to drive our expertise in digital media and consumer understanding even further.

Spend some time on the rest of this site, take a look at examples of our work and some of our thinking to see what we’re about – get to know DDB Remedy.
Awards

‘Best consumer advertising in the press’ win at OTC Marketing Awards

DDB Remedy has won ‘Best consumer advertising in the press’ for the Infacol campaign – an anti-colic product from Forest Laboratories – at the OTC Marketing ...
Awards

‘Best consumer advertising in the press’ win at OTC Marketing Awards

DDB Remedy has won ‘Best consumer advertising in the press’ for the Infacol campaign – an anti-colic product from Forest Laboratories – at the OTC Marketing Awards in London.

From the no-nonsense proposition of ‘peace’, the campaign features fictional letters describing how a baby’s colic affects other members of the family. Of particular appeal to the judges was its refreshing execution and the “gentle humour” of the copywriting, especially as it appeared in pregnancy and parenting magazines that were generally full of advertisements featuring images of babies.

“The use of fictional letters means that the advertisements really stand out from the crowd”

Now in their 17th year, the prestigious OTC Marketing Awards are the industry’s biggest showcase of creative work for non-prescription medicines, food supplements and selected unlicensed healthcare products.

Click here to navigate to the full list of OTC Marketing Awards winners.